If this doesn’t work for you, graphic designers would be happy to help. You would have to do this by using a vector-based editor such as Adobe Illustrator or CorelDRAW. Or you can later convert it by re-creating it as a vector graphic. Your artwork would have to either be made from the start in vector format. While you can turn any vector file into a raster image by overriding the file type, this unfortunately doesn’t work the other way around. This allows you to easily scale up and down your logo without compromising the quality.ĭesigners and printers will often ask for your logo in vector format to ensure your logo displays perfectly with whatever they’re designing/printing.Ī common pain point that people run into is thinking they can override a raster image and convert it to vector by changing the file format. Having your logo in vector file format is an absolute must. Some common situations where you’ll need vector files: custom branded apparel, customized promotional products, laser engraving, large-scale designs like banners/signs, and vehicle wraps. Again, this is because the line-art is formed of mathematical formulas rather than pixels. No matter what size you scale them to, the quality remains the same and consistent. You can blow them up to be 10′ x 18′ or 3″ x 4″. Applying the knowledge of why their differences are important will help when deciding how to create an image and the best option for printing.The best thing about vector graphics is their ability to endlessly scale in size to suit your needs. File formats most commonly used for vector graphics are AI, EPS, SVG, and sometimes PDF.īoth raster images and vector graphics are used for printing purposes. Because these graphics aren’t composed of millions of tiny pixels, they’re much more efficient and versatile when developing and printing. No matter what size, the graphic will never look pixelated or blurry. There is no limit as to how large or how small a vector graphic can be scaled. Vector images are quickly and easily scalable. Examples would be a business logo, a t-shirt design, or the graphics in a catalog. These graphics are mostly images that have been created or designed rather than images that were captured or scanned. When understanding vector graphics, think of geometric shapes such as polygons, lines, curves, circles, and rectangles. The most common raster file formats include JPEG, GIF, TIFF, PCX, and BMP files. This is nearly impossible unless you have the right equipment. Meaning from the time the image was created, it must be created at a high resolution, as it becomes much more challenging to take a low-resolution image and attempt to enlarge it to a high resolution. In order to maximize the quality of a raster image, the resolution must be high. The same way a photographic image gets blurry and imprecise when enlarged, a raster image gets rough and jagged. Because raster images are pixel-based, they suffer from image degradation (this is not a disease, rather an effect of a cause). Raster images are pixel-based, meaning they’re composed of a grid of individual pixels in which each pixel is coded in a specific hue or shade. The most common form of raster images are digitized photographs, detailed graphics, or scanned artwork. Continue reading to understand what these terms really mean. Therefore, to achieve a crisp and clean look, a file must be vectorized. That’s because the image used was raster - meaning that it’s composed of pixels that can only be scaled to a certain degree. Do you ever wonder why something you printed turned out pixelated or blurry?
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